CLIENT:

Uber

PROJECT:

Digital Campaign Launch for Uber Hailables/Taxi

MY ROLE:

Collaboration with Copywriter & Creative Director / Visual Design & Layout / Photo Sourcing & Selection

CLIENT:

Uber

PROJECT:

Concept Art for an internal email series promoting thier email and landing page design system called “Superbloc“

MY ROLE:

Visual Design & Illustration
Collaboration with Associate Creative Director on Idea

CLIENT:

Learning Without Tears

PROJECT:

Email + Landing Page Design

MY ROLE:

Art Direction / Visual Design & Layout / Photo Sourcing & Selection, Built Out Landing Page and Emails in Unbounce

Created custom email and landing pages for this campaign promoting the “Keyboarding Without Tears” Digital learning platform. Worked with key stakeholders on the overall design and messaging.

Tools:
Adobe XD, Photoshop, Illustrator + Unbounce

Digital Display + Co-Branded Campaigns for Alle + BOTOX Cosmetic

Click on the image to view the Instagram post

CLIENT:

Allergan Aesthetics

PROJECT:

Email + Landing Page Design

MY ROLE:

Art Direction / Visual Design & Layout / Photo Sourcing & Selection, Retouching + Photo Manipulation

Tools:
Figma, Photoshop, Illustrator, Workfront, Jira

CLIENT:

Princess Cruises

Digital Campaign Design for Email, eCommerce + Social Media

MY ROLE:

Art Direction / Visual Design & Layout / Template Re-Development / Photo Sourcing & Selection, Photo Manipulation, Retouching

TOOLS:

Sketch, Figma, XD + DreamWeaver, Workfront, Jira

CLIENT:

Uber Eats

PROJECT:

Digital Campaign promoting new grocery items for summer.

MY ROLE:

Design Collaboration with Creative Team | Visual Design & Layout | Email | In App Promotions | Presentation to stakeholders| Production of all assets

CLIENT:

Uber / Uber Eats

PROJECT:

Frontify Brand Style Guide

MY ROLE:

Visual Design & Layout / Photo Sourcing/ Production into Frontify

Created and organized templates in Figma, Photoshop and InDesign. Collaborated with teammates to create a central brand style guide and downloadable templates.

These were to be accessible to the various US and International creative teams as well as outside agencies working on all Uber materials.

CLIENT: 
Downtown Sacramento Partnership

PROJECT:
 Pitch to client for an agency based in Los Angeles

MY ROLE:

Adobe XD Layout & Design, Presentation to agency and client stakeholders

CLIENT:

Amazfit (Huami-USA)

PROJECT:

Custom Social Posts - Visual Design & Art Direction

MY ROLE:

Art Direction / Visual Design & Layout / Photo Sourcing & Selection

Created custom social posts for the Amazfit activity product line.

Client: Uber Eats -

Project: Alcohol Delivery Launch Campaign

My Role: Visual Design & Layout, Image selection, Animation + Production

CLIENT:

Amazfit / Huami - USA

PROJECT:

Digital Campaign Designs

Various Email Mobile/ Tablet Campaign Designs Promoting the Amazfit fitness tracker line of products.

MY ROLE:

Art Direction / Visual Design & Layout

CLIENT:

Amazfit (Huami-USA)

PROJECT:

Custom Infographics for a Social Campaign

MY ROLE:

Art Direction / Visual Design & Layout / Photo Sourcing & Selection

Created custom social posts for the Amazfit activity sleep tracker product line.

Client:

Uber

Project:

Custom Illustration Guidance, Figma Templates, Email Design, In-App Asset library

My Role:

Visual Design & Layout - Illustration Art Direction Sourcing & Selection

Worked with several teammates and creative director on art direction (color scheme, tone, image depiction) of hero illustration and iconography assets used in an email series targeting consumers as well as the drivers. These illustrations were also used within the Uber app to depict Uber’s extensive safety features.

These illustrations were also added to the internal Uber Illustration Figma library and could be used for other projects.

Client:

Bloomlife

Project:

Custom Social Posts & Infographics depicting pregnancy for this monitoring wearable device.

My Role:

Visual Design & Layout / Photo Sourcing & Selection / Illustration

Client

Tailored Brands / Mens Warehouse

Project:

Digital Campaign Designs

Various Site / Social Campaign Designs promoting new products and related athlete marketing events.

My Role:

Photo Selection + Retouching, Visual Design & Layout, Email Production

Tools:

Adobe Creative Suite, Figma, HTML, CSS

CLIENT:

IDEO

Project:

Social Campaign For Open Ideo the nonprofit arm of IDEO.

Design thinking applied to social justice issues through non-profit community projects around the world.

-Social post layout designs had to showcase the data found from the "Food Waste Challenge" as well as acknowledge the various donors. 

MY ROLE:

Visual Design & Layout

Client:

Benefit Cosmetics

Project:

Various Email & Site Campaigns

My Role:

Art Direction / Visual Design & Layout / Retouching

CLIENT:

Vincer- AI Powered Mental Health Peer to Peer Support Platform Startup

Style Guide, Color Guidance, Presentation Design

MY ROLE:

Art Direction / Visual Design & Layout / Photo Sourcing & Selection

CLIENT:

Calix

PROJECT:

Digital PDF for Calix

Calix is the leading global provider of the cloud and software platforms, systems, and services required to deliver the unified access network and smart premises of tomorrow.

MY ROLE:

Art Direction / Visual Design & Layout / Photo Sourcing & Selection

Collaborated with agency creative director + client on concept. Executed all visual design, image selection and infographics.

CLIENT:

Rachael Ray / Delivery Agent

Campaign Launch Design / Photoshoot

MY ROLE:

Photo Direction & On set Photo Styling / Art Direction / Visual Design & Layout

Client:

Military.com / Monster.com 

Project:

Custom Icon Library

My Role:

Visual Design & Layout /Illustration + Photo Sourcing & Selection

Development of custom icon library for website and marketing assets.

CLIENT:

Rachael Ray / Delivery Agent

Project:

Various Email Campaign Designs

These promoted marketing initiatives for the Rachael Ray Cookware and Dinnerware line for Rachael's eCommerce store rachaelraystore.com.
I worked in a collaborative team with a copywriter and account manager as well as directly with the NYC based client.

MY ROLE:

Art Direction / Visual Design & Layout

Client

The North Face

Project:

Digital Campaign Designs

Various Site / Social Campaign Designs promoting new products and related athlete marketing events.

My Role:

Collaboration with Digital Marketing Team at TNF, Visual Design & Layout / Production

CLIENT:

BravoTV/ NBC / Delivery Agent - Seasonal Email Campaign

MY ROLE:

Art Direction / Visual Design & Layout

Client:

HP Enterprise + Aruba Networks

Project:

Custom Icon Library

HP acquired Aruba Networks. They provide networking software for large scale busy retail enviornments, college campuses, hospitals, museums etc.

Example clients: would be UCSF, Starbucks, Khol’s, Stanford

In addition to a stable and secure network this system also has the ability to track the activity of those entering the space by via cellphone tracking. This is helpful for retailers for merchandising.

The agency was tasked with creating an extensive iconography system for thier enterprise networking system. These icons needed to be in the style of HP versus Aruba Networks.

Over 300 icons were used in this interface all with very similar definitions. The user would be an internal IT team.

Collaboration with 3 UX Designers, 4 software engineers and 5 internal HP marketing managers for this large scale project.

CLIENT:

Rachael Ray / Delivery Agent

eCommerce / UI / Campaign Designs

MY ROLE:

Art Direction / Visual Design & Layout / Photo Sourcing & Selection

CLIENT:

Discovery Channel

eCommerce / UI / Campaign Designs

MY ROLE:

Art Direction / Visual Design & Layout / Photo Sourcing & Selection

I worked on the site redesign/refresh as well as various online & email campaigns that supported products related to the viewership of the  Discovery Channel.

CLIENT:

Amazfit / Huami - USA

Project:

Promotional Postcard Design & Layout

Direct mail piece for Amazfit customers

MY ROLE:

Art Direction / Visual Design & Layout

Share

CLIENT:

FX Networks - Online Campaign Promoting Products for Sons of Anarchy -  Official original photographic key art from the network.

MY ROLE:

Visual Design & Layout

CLIENT:

Think Future Charter Schools

Project:

Page Layout & Infographics describing charter school success

MY ROLE:

Visual Design & Layout

CLIENT:

Military.com / Monster.com /

PROJECT:

Custom Social Posts

MY ROLE:

Visual Design & Layout / Photo Sourcing & Selection / Retouching

Created custom social posts for various military holidays. Military.com provides resources & support veterans looking for civilian re-employment.